The Growth team at Stitch Fix is responsible for driving new client acquisition. At its core, Stitch Fix is a personalization service based in data science, and our team leverages data and analytics to bring that same level of personalization to our marketing programs and driving more efficient acquisition channels. Partnering closely with the broader marketing team on conversion and retention, as well as the data science and creative teams, we deploy a significant budget against a wide array of marketing channels, while experimenting across new channels and within existing ones.
About the Role
As an Associate on the Offline team, you will weigh in on strategy and be responsible for owning campaign implementation across our Offline Audio channels, including Podcast, Streaming Audio, Radio, and new experimental channels. You will drive the execution of always-on programs and pulse campaigns, as well as strategy around rigorous experiments to determine scalable drivers of business impact. You’ll balance an at-scale approach to our mature businesses while supporting the startup phase of new business launches and expansion. This role will be tightly integrated with our content, creative, and analytics functions, and is expected to be in sync with learnings from the other Growth Marketing channels.
Stitch Fix aims to be a pioneer in defining how to run Offline in a Growth environment. We lean into best practices but are not satisfied with just the default, tried-and-true channel model. We want to break out of the “mold” through testing and trying new things, to craft a new way of doing Offline and are looking for the right candidate who wants to be at the forefront of that type of industry change.
You're excited about this opportunity because you will…
Extract channel insights and transform them into actionable changes that will drive channel optimization and accelerate performance.
Take ownership of your channels/tactics and accountability for the results.
Generate authentic excitement about industry and market research, and you pride yourself in tracking trends and analyzing the competition to inform channel strategies. You know how to use those insights to support our continued growth for new and existing business lines.
Support a high-velocity and high-integrity experimentation environment while collaborating with cross-functional partners on test design and measurement.
Collaborate well and are excited about working closely with other Growth Marketing Associates, sharing learnings regularly and applying wins and insights to the Offline channel program when applicable.
Partner closely with the in-house creative team to develop, test, and continuously optimize the channel creative strategy for audio scripts and other creative formats.
We’re excited about you because…
You are an expert in the offline audio marketing space.
You have 2-4 years of hands-on experience in audio performance marketing, with 2+ years dedicated to audio specifically.
You have a BS/BA degree and excellent analytical skills.
You bring hands-on expertise with planning, execution, and analytics of Radio, Podcast, and Streaming Audio campaigns.
You have a clear understanding of current best practices and methods used for measuring results in Audio, and other Offline channels.
You have a strong pulse on the audio growth space, and the experience and knowledge to navigate a program that is always looking for ways to streamline relationships with partners and vendors.
You have experience with landing page testing and optimizations, and an understanding of best practices for converting prospects on a landing page.
You’re both a builder, optimizer and an executor; demonstrating a unique ability to launch campaigns from scratch, while always seeking to optimize and improve campaigns.
You are excited to learn, and help support, other Offline channels like Direct Mail, TV, and OOH.
You understand the nuances and complexities of data, but act as a simplifier, realizing that data and insights are only powerful if they drive action.
People describe you as organized, detail-oriented, self-motivated, and a strong team player.
Above all else you are bright, kind and goal-oriented.
Why you'll love working at Stitch Fix...
We are a group of bright, kind and goal oriented people. You can be your authentic self here, and are empowered to encourage others to do the same!
We are a successful, fast-growing company at the forefront of tech and fashion, redefining retail for the next generation
We are a technologically and data-driven business
We are committed to our clients and connected through our vision of “Transforming the way people find what they love”
We love solving problems, thinking creatively and trying new things
We believe in autonomy & taking initiative
We are challenged, developed and have meaningful impact
We take what we do seriously. We don’t take ourselves seriously
We have a smart, experienced leadership team that wants to do it right & is open to new ideas
We offer competitive compensation packages and comprehensive health benefits
You will be proud to say that you work for Stitch Fix and will know that the work you do brings joy to our clients every day
Stitch Fix is an online personal style service for men and women combining art and science to disrupt and redefine the retail industry. We’re the first fashion retailer to blend expert styling, proprietary technology and unique product to deliver a refined and deeply personalized shopping experience. We leverage vast amounts of client data to make decisions throughout the company. All of this resu...lts in a simple, powerful offering to our customers and a successful, growing business. We believe we are only scratching the surface of our opportunity; and we’re looking for incredible people to contribute!